About Eleanor

An independent graphic designer and associate lecturer in design with over 13 years professional experience in branding, retail and brand experience both in the UK and internationally.

Eleanor graduated with a First Class Honours in Graphic Design at Nottingham Trent University before joining Fitch as a Junior Designer in 2003. In 2011 she became an Associate Design Director, creating branding solutions for a diverse range of clients. Her work has included brand & visual language for Sberbank, branding & identity for Marks & Spencer, internal communications, retail and brand guidelines for Vodafone, flagship store design for Ann Summers and brand language for Molton Brown. Other clients include: Aurasma, Sony, Morrisons, 2006 Asian Games, Welcome Break, Research Now and Butlin’s.

At Fitch, Eleanor was leader of the RAW talent programme, partnering with education providers to enhance degree courses to support application & employability. The role involved writing briefs, running creative workshops and nurturing young talent.

In 2017, Eleanor left Fitch to persue a freelance design career.

Freelance services:

Concept & idea generation
Brand creation & development
Identity design
Visual language design
Illustration
Information design
Typography & layout
Digital design
Brand guidelines
Signage & wayfinding
Retail and Hospitality environment
Retail and Hospitality communications
Exhibition and brand experience design
Corporate literature
Stationery design
Packaging
P.O.S
ATL & BTL communications